OURMedia VI International Conference
Sydney, Australia, April 9-13 2007
'Sustainable Futures: Roles and Challenges for Community, Alternative and Citizens' Media in the 21st century'
Until recently, media participation occurred almost exclusively within the sphere of community and alternative media. Now it is a widespread phenomenon. Online mainstream news sites encourage readers to participate through blogs while others, like OhmyNews in South Korea, are substantially written by readers. Rupert Murdoch purchased MySpace with the intention of turning 'a free social network into a colossal marketing machine' (Wired, Jul 2006). What is the future of community and alternative media within this landscape?
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